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‘Inspiration’
8:30 am - 06/09/2012
Motto

 

7:07 am - 06/09/2012
That Stella Dress

Det var dessa klänningar jag inspirerades utav (kom jag på såhär i efterhand) inför Sofis Mode galan.
Älskar denna kollektion från Stella McCartney  om jag inte minns fel är det hennes aw12 evening wear kollektion.
Hur fantastisk är inte denna dress? så enkel och så perfekt.

Visste ni förresten att Stella McCartney öppnar butik i Stockholm i februari?
Happieness!

xx

West Village
Äntligen har jag invigt klänningssäsongen!...
6:37 am - 04/09/2012
Love u to pluto and back.

Leendet som lyser upp stjärnorna på min himmel.

7:32 am - 03/09/2012
Missoni Lindex

This is CUTNESS overload.
So beautiful and (what seems to be) well made craft.

 not only are the looks stunning but  im also loving the make-up on the model.

This is one of  the proud moments when traveling the world and saying you’re from sweden.
All these amazing collaborations we’ve been pumping out the last years.
All from H&M, Indiska, Bik Bok and now Lindex (again) (!)

It is so exciting to see how many things can happen in such a short period of time.
I remember when i lived in Milan, mixing fast fashion and luxury high end was a big NO NO.
I never really understood it fully, beeing from Sweden and all, where we kind of always have been mixing de luxe pieces with vintage and high street brands. Whilst this was a relatively new kind of a dress code in Italy.

In School during marketing classes this was one of the most discussed topic; the importance to divide and difference the fast fashion industry from the high end one.
Well obviously this is slowly changing, now the big trend is to market these very different industries together.
Personally i love it, perhaps because some of the collaborations that i NEVER thought could work have proved me wrong.
For example H&M and Lanvin, in my mind this was kind of a hard one to pull off, but they sure did, and according to me this was one of the most successful ones.

Im so eager to see whats coming next, Anna Dello Russo’s accessorie line for H&M will probably be a 10 pointer for me!

And now on wednesday om going to check out the love relationship that has blossomed between Missoni &  Lindex, yes i love to see these collaborations like love relationships with the idea of “opposites attract”.

So curious to feel the fabrics on this one, knowing how picky Missoni are with theirs.
And im gonna try to pull a Missoni look for  Maximus, we’ll see how that goes!

Do you have a favorite collaboration?

XV. JUNE
En Vintage marineblå trenchcoat, tote...
4:20 pm - 28/08/2012
Mario’s angels

Love theese pictures one of my favourite photographers Mario Testino just released from his private collection.
They are some of the photos that are going to be a part of his new art’s foundation MATE  supporting young local talents in Peru Lima.

I love theese photos beacuse they are so real, the sweat, dance mooves, energy and feelings… you can almost touch them!

well it kind of helps having supermodels like Karlie Kloss, Lily Donaldson, Izabel Goulart, Isabeli Fontana, Constance Jablonski, and Edita Vilkeviciut showing off their stunner looks.

pics: V Magazine.

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